Your Click-Through Rate (CTR) in Google Ads is very important in bringing down your Cost per Click (CPC) and overall spend. A higher CTR will… Read More »6 Tips to Improve Your Google Ads CTR in 2021
The higher your Google Ads Quality Score, the cheaper Cost per Click (CPC) you are going to pay. You can reduce your CPC and improve… Read More »How to Increase Your Quality Score in 2021
Is your task to increase the conversions and reduce the CPA for your Google Ads client? It’s one of the most common KPIs a client… Read More »How to Reduce Your Google Ads CPA in 2021
Google announced on Wednesday that they will be removing Low Volume Keywords from the Search Terms reports within Google Ads. The following announcement appeared within… Read More »What are the changes to the Google Ads Search Terms Report?